04 Nov

The term BAU – A red flag? [Vlog]

BAU / Returning to Business as Usual – a term of the past?

After reflecting on a recent strategy meeting, I wanted to discuss a red flag that appeared during our discussion regarding BAU terminology.

BAU (aka ‘Business as Usual’) and the phrase “returning to business as usual” is a relic of the past. There is no place for returning to business as usual when you are seeking growth, ingenuity, change and a constant state of transformation.

Have a watch of my latest vlog to hear more.